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How to choose a suitable anti-counterfeiting technology service_Anti-counterfeiting technology-Shanghai Nuobiao Anti-counterfeiting Technology Development Co., Ltd.

by:Fullgo     2023-01-18
Why is anti-counterfeiting technology so important to businesses? When enterprises sell goods, a headache is how to carry out anti-counterfeiting of goods. Because the more popular the product is, the more fake products are circulating in the market. Due to the many sales channels and the variety of products sold, it is difficult for companies to monitor them in time, let alone eliminate fake products on the market. There are strategies above and countermeasures below, and anti-counterfeiting technology develops synchronously with counterfeiting technology. Now there are companies that provide anti-counterfeiting customized packaging, which can solve the problem of authenticity of goods. But just as fakes can be miserable in the real thing, not all anti-counterfeiting technology companies are good. Let's take a look at the characteristics of a good company that provides anti-counterfeiting services. 1. Anti-counterfeiting type is favored by consumers. After all, the anti-counterfeiting label is designed on the product packaging. It must be combined with the company's original packaging design and should not be too obtrusive. Otherwise, the appearance may affect consumers' desire to buy. 2. Control of packaging costs In any case, the company has established a special legal department to combat the adverse effects of counterfeit and shoddy products on the company. Therefore, the investment in the design of anti-counterfeiting packaging does not need to be positioned too high, thinking about spending a lot of money to do it. The effect that fake merchants can't surpass. It is a long-term solution to save capital for product research and development to improve the hard power of products. Therefore, anti-counterfeiting technology companies with high quotations do not need to consider them, because the design of anti-counterfeiting packaging actually involves design and certain information technology. What they sell is creativity and details, and it does not cost much. 3. There are various anti-counterfeiting packaging cases. Usually, companies choose to print anti-counterfeiting labels on commodity packaging. To test the true strength of companies that provide anti-counterfeiting technology services, it is necessary to inspect the packaging cases they have done. If the anti-counterfeiting packaging designed by this company has no technical content, it is easy to be imitated and stolen by unscrupulous merchants producing fake products, and the effect of anti-counterfeiting cannot be achieved. Therefore, a good anti-counterfeiting design should have high technical content, and it is difficult for ordinary small workshops to imitate, so as to achieve good results.
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