What is the use of product traceability for brand manufacturers? _Product traceability and traceability-Shanghai Nuobiao Anti-counterfeiting Technology Development Co., Ltd.
There will be counterfeit and shoddy products in the market. If you want to enable the products to be sold normally and normally, and to better protect the rights and interests of consumers and manufacturers during the sales process, then the whole process of product traceability is important to brand manufacturers. for what? 1. Improve brand and corporate image. For brand enterprise manufacturers, if they use the product traceability system, they can improve their brand and corporate image, because consumers can directly identify the anti-counterfeiting labels with their mobile phones. The system can quickly present the identification results for consumers, which can better enhance the brand image, allow consumers to have a deeper understanding of the brand and products, and also prevent fake and shoddy products from damaging the enterprise and image. In the entire production and consumption environment, it can help enterprises to carry out better operation and management, and at the same time, it can also make consumers feel more at ease in the sales process. In addition, consumers can also make relevant inquiries through the system, thereby improving the consumption experience. 2. It is convenient for later management. For enterprises, if they use the whole product traceability traceability system, they can better record the production and whereabouts of products, and at the same time, these information can also be better managed later. Real-time tracking of products through big data can also play a good role in predicting later management and subsequent production and stocking. 3. Can better carry out brand marketing. If the enterprise uses the whole product traceability traceability system, it can better formulate plans in terms of brand marketing, because this technology can analyze and summarize data based on big data, which can better It provides operators with decision-making data, so as to make better plan choices in the process of business and marketing. In general, the product traceability system is becoming more and more popular in the market, and it is also more and more reliable and stable, which better protects the interests of consumers and manufacturers. Shanghai Nuobiao anti-counterfeiting technology is not only mature and reliable, but also can In terms of program selection, we provide customized services for products.