The role and application scenarios of QR code anti-counterfeiting_QR code anti-counterfeiting-Shanghai Nuobiao Anti-counterfeiting Technology Development Co., Ltd.

With the continuous development and implementation of smart phones, anti-counterfeiting methods are also constantly digitized and intelligent. Two-dimensional code is a method of anti-counterfeiting printing. Once two-dimensional code anti-counterfeiting is added, it will rapidly penetrate and develop, and two-dimensional code anti-counterfeiting in various industries. The role is becoming more and more prominent. So what are the functions and application scenarios of QR code anti-counterfeiting? For the products sold by the company, quality control is very important. In the case of the company's own production quality assurance, it is also necessary to prevent some small workshops from pretending to be their own products, especially some big brands. Imitation products not only affect the company's sales, but also affect The reputation of the company's products is very negative. Therefore, products should be one product with one code, use variable two-dimensional code to connect back-end data, and assign each product a different ID number to realize an integrated data platform such as product traceability, anti-smuggling, anti-counterfeiting, and intelligent promotion. A new model of seamless connection between consumers, the regulatory traceability of billions of items, and the growth rate of millions every day. In terms of form and content, a QR code is a graphic data file, which can effectively store some information such as text, images, and even videos. Users can scan the QR code to query the production time, place of production, Whether the product is correct etc. Safely and efficiently solve the problem of product anti-counterfeiting. In this way, it can improve product trust, cultivate users' enthusiasm for consumption, improve users' shopping experience, achieve mutual benefit between consumers and dealers, and also promote the sustainable development of brands. . When the product quality inspection is completed, the enterprise affixes an anti-counterfeiting label with one code per item. For consumers, consumers only need to scan the QR code with their mobile phone, and the QR code on the product can be scanned with the mobile phone to display the relevant information of the product. It can quickly identify the authenticity of the product, reduce the cost of educating users, and make it easier for consumers to identify. There are more and more application scenarios of QR code anti-counterfeiting, which provides a convenient, safe and reliable way for the interaction between enterprises and users. While promoting consumer purchases, it also promotes corporate brands invisibly. .